paulI worked on the the illustrations for the Qualcomm Posters of the FIA Formula E Championship 2014-2015. The design direction was to use the country’s flag as the starting point for each poster. The flag elements are present in every layout without being too obvious.
Part of the requirement was to show the Formula E car, the different patent diagrams Qualcomm owns, and the landmarks & symbols that represent the city.
Agency: Knock Twice
Art Director: M. Wadler
Client: Qualcomm
Client: Qualcomm
